Marketing Automation Audit & Maturity Assessment .

Establish a clear baseline. Identify what’s working, what’s not, and what’s next .

Our Marketing Automation Audit & Maturity Assessment is designed to bring clarity and confidence to your automation strategy. Whether you’re operating Marketo Engage, Eloqua, or Pardot, we assess your current state across platform configuration, campaign execution, process design, data quality, and technology integration.

We use structured maturity frameworks to evaluate:

• Platform effectiveness: configuration, scalability, and best-practice adoption
• Process alignment: campaign workflows, lead lifecycle, and internal operating models
• CRM and integration health: data syncs, lead flow, field mapping, and reporting consistency
• Data strategy: quality, segmentation, personalisation readiness, and governance
• Measurement: attribution, reporting, and how performance maps back to business objectives